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The Definitive Guide to Google Adwords is an indepth book on Google Adwords. It teaches you how to beat the learning curve & generate instant web traffic, with the World's Fastest Direct Marketing Machine - Google AdWords.

Covering the basic and advanced features, based on thousands of tests, Perry Marshall guides you to maximise your Google Adword campaigns, while paying the minimum. Even experienced adwords professionals learn new tricks with this guide and save a bundle in no time.

Google has a new system that makes it possible, for the first time in the history of the world, to deposit five bucks, write a couple of ads, and instantly get access toover 100 million people - in less than 10 minutes.

It's called Google AdWords and it's hot. In fact it may be the first and best thing to do to get traffic to your site. But it's not always as easy as I just made it sound - AdWords has some nuances, and most people have a rough time at first.

Well my colleague Perry Marshall has written a very helpful e-course called 5 days to Success with Google AdWords and there's no charge for it. Subscribe to it for free to learn how AdWords can help you tremendously.

• Google is treacherous at first. It punishes uneducated marketers and rewards smart ones. Understanding how Google rewards & punishes helps you to beat the system and maximize your clicks while reducing the amount you pay per click.
• Fast-Start Guide gives a Blow-by-Blow example of setting up a real Google AdWords campaign for a real company: The wrong way (very typical, and it always fails) and the right way
• How to consistently buy clicks for only 5-10 cents on Google, that would cost you $1.00 or more on Overture. (Google and Overture are the two major players, but Google will give you more targeted traffic for far less money, IF you know the insider secrets of their system)
• A revolutionary, effective new keyword insertion approach that prevents your keywords from being put 'On Hold' and disabled
• The very latest 2006 AdWords developments: Dynamic Keyword Insertion; The new rules that affect affiliate marketers; Google's Budget Optimizer; Better landing pages and sales conversion tracking; Expanded Phrase Matching and More
• Easy, ingenious "tweaks" that boost click-thru rates by 30 to 300% - this makes a huge difference, because Google will give you more visitors for the same amount of money!
  
• 40 specific examples and numerous case studies, including ads, the keywords, bid prices and bottom-line numbers from real companies in ten different industries.  There's just no better way to learn than by seeing a variety of real-world examples!
  
• Screen shots of actual Google campaigns, so you get an insider's view of how it really works.  You see how their campaigns developed over time, what worked, what didn't work and why.

  Some keywords cost 5 cents a click.  Some are 5 dollars a click.  A few cost 50 dollars!  Discover how to get traffic from hundreds of inexpensive keywords instead of 10-20 expensive ones - and get more visitors for less money

• Google Image Ads:  Fresh insights on how to get this new advertising medium to work for you, bringing you even more qualified customers from every corner of the Internet

• Several specific strategies for dealing with Google's "no popups" rule - methods that are much more effective, and don't annoy your customers

• An entirely new and updated Frequently Asked Questions section for 2006, accumulated from four different seminar audiences, covering nearly every aspect of Pay Per Click advertising.  Chances are any question you've got is covered here!
• Are you on a tight budget?  Limited to a few dollars a day?  Discover how to turn the "80/20 rule" upside down and cut your ad spend by as much as 95%
• What to do when bid prices are $5 to $10 per click in hyper-competitive categories - how to break in when you're "locked out" of a tight game
• A clever, highly unusual strategy for non-profit organizations that brings tons of visitors for pennies
• How to use Pay Per Click market intelligence to optimize your web pages to get FREE traffic from search engines
• An incredibly simple, one-page "cheat sheet" shows you how to get more people to take action when they visit your site
• Ten Times the traffic for less money: A rarely used, powerful method that gets 10-20% of people to click on your ads, instead of the usual 1-2%, without spending a penny more
• And More... Click here to read more about the Definitive Guide, and see what kind of Results people are getting from using it.

“The Definitive Guide To Google AdWords” by Perry Marshall is an extensive guide to getting more, targeted web traffic using the popular Google AdWords.

2-3 years ago people thought of Google AdWords as a good way to get web traffic. But things have changed pretty fast. Today, as more web masters & marketers discover the value of using Google AdWords, the competition grows stronger every day.

This means that it is getting much more difficult to profit from Google AdWords. Perry Marshall addresses this key issue with “The Definitive Guide To Google AdWords”.

He shows you how to utilize the possibilities at Google AdWords to their fullest extent, with its detailed, screenshot by screenshot examples.

The book is very detailed, but at the same time it’s readable and the advice Perry Marshall gives, is easy to understand and apply.

Although there are many books and aricles on Google AdWords in the market, but either they are too superficial, or too complex. “The Definitive Guide To Google AdWords” has just the right combination of both aspects.

On page 25, he gives the basics of creating a campaign from scratch, in an easy step-by-step example.

On page 81 Perry Marshall shares his technique to see the mimimum bids for all your keywords. On page 87, he shares how to turn solid traffic from Ultra-Generic Keywords. On page 180, he shares the tools to split-test landing pages, standard web pages. This sheet is a great help to get the maximum profit out of your Google AdWords campaigns.

Another commendable aspect of this course is the numerous helpful examples and illustrations. These examples and illustrations give you a much better overview over how to run a profitable Google AdWords campaign.

In the sales letter for this book, Perry Marshall promises to show his readers exactly how they can use Google AdWords to get more web traffic in today’s competitive market.

Does Perry Marshall deliver as he promised ?

In my opinion he does, and the raving testimonials by the most famous marketers for his book, confirm this.

Perry Marshall goes well beyond just covering the fundamentals and shows you exactly how to use Google AdWords to the maximum extent. And he shows you how to do it step by step.

There is little doubt that Perry Marshall really has done his homework here and knows exactly what he’s talking about.

In “The Definitive Guide To Google AdWords” Perry Marshall also covers how to use Google AdWords to accomplish other tasks than just getting more visitors to your web site or your affiliate links.

For example Google AdWords can be used to test new product ideas. Google AdWords is an excellent way to do this, because it’s such a fast advertising media. As soon as you’ve bought an ad on Google, it’ll be displayed on its network in as little as a few hours. You don’t need to wait for several days, or even longer, as it’s the case on some of the other Pay Per Click advertising medias. Thus, your test results will be available in a very short period of time.

Finally, a very valuable extra bonus Perry Marshall has added, is the membership site the buyers of “The Definitive Guide To Google AdWords” get access to. In this members only area Perry Marshall posts important updates to the main manual.

 Overall assessment

Perry Marshall has written an enormous, valuable guide to using Google AdWords for maximum profit.

“The Definitive Guide To Google AdWords” is highly readable and its advice has proven to work for both small and big web businesses.

In my opinion Perry Marshall has written one of the very best and most important guides to really profit from Google AdWords, whether you want to use it for testing purposes, to get more web traffic or something else.

I really recommend this important book as an excellent guide to profiting from Google AdWords.

• "You didn't ask for this endorsement, but I'm giving it anyway. Thank you for saving my butt. You're a genius." - Joe Vitale, Hypnotic Marketing, Inc.

• "Perry's techniques generate hot, responsive leads, build opt-in lists, and drive laser-targeted traffic to your website. His method beats the pants off Overture and other pay-per-click search engines by as much as three to one - on a consistent and predictable basis." - Jonathan Mizel, President Cyberwave Media

• "I don't know how I would have survived the first couple of days of being up on Google AdWords without your guidance and direction to get my click-thru rates up. I can't thank you enough." - Jack Carroll, Mentor Executive Search

• "Your book is one of the most informative e-books I've read in a long time. And I buy a stack of them every month. It is directly responsible for an extra 20 sales the first day I applied your wisdom. -Rob Taylor Megastep International,

The Definitive Guide to Google Adwords comes in three versions - from $49 to $197.

     1) Digital Basic -- The course in Adobe Acrobat PDF, with 40 case studies from 10 different industries, real screen shots and exhaustive Q&A on dozens of topics.  This truly is THE Definitive Guide to Google AdWords. $49.

     2) Enhanced -- the full Definitive Guide, plus full, unedited audio recording of Yanik Silver's killer Internet Traffic Stampede teleseminar covering Google AdWords.  Plus you get to eavesdrop on two advanced coaching sessions with my students - listen as we "tear apart" not only Google campaigns but also entire web strategies -- then put them back together.  Also:  Includes "Advanced Strategies for Making Your Website Pay" with online marketing pioneer Ken McCarthy.

     But that's not all. I've added yet another bonus for the Enhanced version: The Definitive Video Guide to Google AdWords. That's right, in streaming video you can watch campaigns being built right on your computer screen.

     Instant video tutorials help you master AdWords with no manuals and no complicated files. It's like having a world-class AdWords expert sitting right there with you at your PC and teaching you everything.

     Plus you also get "Jet Fuel for Google Cash" - an expert, authoritative guide to using affiliate marketing and the Google Cash method to go from toe-hold to foot-hold to strangle-hold in any market, at maximum speed. If you're investing your time and money into affiliate / Pay Per Click marketing and find it frustrating at times, this will be truly eye-opening. Use Jet Fuel for Google Cash to double, triple, even quadruple your sales. Cost - $97

     3) Enhanced With Coaching -- everything I just told you about above, but it is also shipped to you with Audio CD's. Plus you get to participate in three once-a-month private small-group coaching calls in which you will be able to discuss your questions and challenges in detail.  You'll also get MP3s of the coaching calls, in case you miss one or want to review the material later. Click here for Instant Download Cost $197