Archive for August, 2007

Boost CTR with Free Adwords Expander Utility

With the ever increasing cost per click, and the number of competitors growing on a daily basis, we all need to do more research, build more relevant

Google Adwords, SEM, SEO, Yahoo Search Marketing

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Google’s Formula for Top Ad Spots Changes

About 15 days back, Google announced that it is changing the algorithm that determines which ad is shown at the top. Previously, the ads quality sc

Google Adwords, SEM

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How Serious Is Click Fraud?

Beware Advertisers: Click Fraud is For Real Like most businesses, when I was introduced to Google’s Pay-per-Click advertisement program called Go

Google Adwords, SEM, Yahoo Search Marketing

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